Instagram set to introduce a feature that will allow Nigerian creators to monetize their content, as the brand hopes to deepen its partnership.
Hopefully this will serve as a means for indigenous content creators to level up as the internet especially Instagram keeps buzzing with many of Nigerian content.
Meta Platforms Incorporated, led by former UK Deputy Prime Minister and Meta’s President of Global Affairs, Sir Nick Clegg, during a visit to President Bola Ahmed Tinubu at the state house on Thursday revealed the unveiling of the feature.
During the course of his visit he said “We have a lot to do with Nigeria to deepen partnerships.”
According to a statement signed by president Tinubu’s Special Adviser on Media and Publicity, Ajuri Ngelale, he asserted that Nigeria cannot afford to be left behind in this age of technological advancements.
In this regard, his administration is opening up channels of opportunities in information and communications technology, deepening capacity and fostering partnerships.
He mentioned that his administration is making Nigeria the guiding star of information and communications technology in Africa.
The statement is titled, ‘President Tinubu to Meta: Nigeria poised to lead Africa in digital technology; we have gifted youths and capable hands to actualize our vision.’
“For us in Nigeria, we have a vibrant, gifted and resourceful youth population. Recognising that the future is most likely to be AI-enabled, we have to prepare our youths and make them ready to compete and participate in the global economy.
“I can assure you that Nigeria is open for business. We want to lead the African continent in digital technology. Data is valuable to our development.”
The feature is said to be unveiled in June 2024, with the aim to create an avenue for indigenous content creators to earn a living using the app.
Since its launch in Oct. 6, 2010, the app has over 12 million Nigerian users on its platform.
